SOCIAL MEDIA IN LAW ENFORCEMENT
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Where you need to be and when you need to be there

coSMILECON & SMILECON

september

18

sunDAY

6:00 pm – 8:00 pm

Reception: Meet SMILE Conference® sponsors, speakers and fellow delegates at the Marriott at Fair Oaks.

september

18

SUnday

8:30 am – 9:00 am

Check-in at registration desk

9:00 am – 10:00 am

Chris Cognac

Coffee with a Cop and Community Engagement: Ideas that Really Work!  
How to create spaces to help with building trust , how to partner with professional sports teams, foundations and the best practices for your Coffee with a Cop events.
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10:05 am – 11:00 am

Shirley Ginwright

Building Trust through Community Partnerships

In December 2014, Fairfax County Virginia established the Communities of Trust Committee (COTC) to help build and enhance positive relationships between law enforcement and the communities they served.  Ms. Ginwright, co-founder and previous chair of the COTC, will discuss the process of establishing COTC and its success in building trust and communities that work together.

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11:05 am – 12:00 pm

Nicole Brown, Sergeant, Metropolitan Police Department, DC

Reaching the Hard to Reach: Strategies to Connect with the Underserved Communities and those affected by Hate Crimes

SGT Nicole Brown will be providing a brief overview of the four under-served communities that the Special Liaison Branch serves. She will also provide detailed information on the LGBT community and hate crimes within the District of Columbia.

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12:00 pm – 1:00 pm
Lunch
1:00 pm – 3:00 pm

Meg Hawkins, PFC, Fairfax County Police

Hidden in Plain Sight

The Hidden in Plain Sight (HIPS) program is an interactive program for adults to be educated about the signs of risky behavior in teens and young adults.

The presentation and participation-oriented module helps parents identify and stop alcohol and substance abuse, as well as identify underlying associated issues like mental health problems and risky sexual behavior.

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3:00 pm – 4:00 pm

Eric Fredricks, Officer and Hodges, K9 Officer, Waterford, CT Police

Service Dogs in Law Enforcement

Learn how specialized service/facility dogs can help bring comfort to officers and victims while also assisting in bringing law enforcement agencies and their communities together. The team of Officer Fredricks and Hodges will describe the many ways Hodges interacts and serves his community of Waterford, CT.

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september

19

monDAY

8:00 am – 8:55 am

Kevin Davis, Chief of Police, Fairfax County Police

Welcome to Fairfax County: Chief Kevin Davis

Kevin Davis currently serves as the 11th Police Chief for the Fairfax County Police Department – Virginia’s largest police agency and the nation’s 32nd largest. He led the Baltimore Police Department as its 39th Police Commissioner from 2015 to 2018, following a period of historic unrest and during the Department of Justice’s civil rights investigation. Throughout his career, Chief Davis has relied on a strong team of communicators and a commanding social media presence to build bridges and keep community members informed of important events. The Chief will detail his experiences and welcome attendees of the 13th annual SMILE Conference to Fairfax County.

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9:00 am – 10:00 am

Dustin Steinbeck, Director of Communications, Metropolitan Police Department, DC

The Sniper’s Nest: Managing an active shooter incident through social media engagement

The livestream video began with automatic gunfire erupting from a fifth floor apartment window just as parents were arriving for dismissal at a Northwest Washington, DC private school in April 2022. In the span of a couple minutes, the “lone wolf” had fired in excess of two hundred rounds. Learn how the Metropolitan Police Department of Washington, DC successfully managed this incident through strategic social media engagement.

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10:00 am – 10:25 am
Networking break
10:25 am – 12:00 am

Tim Cotton, Lieutenant, Bangor Police Department

Facebook Success, Completely by Mistake
Retired Detective Lieutenant Tim Cotton will highlight simple strategies that have worked to help him build a large social media following from a relatively tiny burg in Maine. 

He will share his methods in a humorous and self-deprecating way and take questions about how gentle humor, lots of words, kind sarcasm, and rapport-building can help you positively engage and serve in your community. He has become known nationally as a poorly dressed example of how to do Facebook right. He is a frequent guest on Mike Rowe’s podcasts, an author, humorist, and a recently retired 34-year police officer. Please don’t get your hopes up, but there are some outstanding speakers on both ends of his presentation.

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12:00 pm – 1:00 pm
Lunch
1:00 pm – 1:55 pm
Morgan Butler, Engagement and Outreach Manager for Public Policy at Twitter
Three Keys to Conquering Your Twitter Presence

Twitter is designed to serve the public conversation and as law enforcement, you’re often a vital part of that conversation. So whether you’re brand new to the platform or you’ve been tweeting for years, this session will help you make the most of your Twitter presence by focusing on people, product, and policies. You’ll learn easy ways to optimize your tweets for engagement; tips on how to use Twitter’s products to reach your target audiences; and how to have healthy, safe conversations on Twitter using conversation controls.

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2:00 pm – 2:50 pm

Paul Walker, Sergeant, Abbotsford Police Department

Power of Social Media Through a Natural Disaster

A major flood hit on November 14th, 2021, in Abbotsford, BC, Canada, a community of 160,000 people just outside of Vancouver. Overnight, hundreds of people within the community needed to be evacuated from their homes as the water rose quickly. Canada’s main Highway, which runs through Abbotsford, was impassable, bringing the supply chain to a halt. During this time, getting information out to the community in real-time was crucial to prevent loss of life and to ensure the community had confidence in its emergency services. Sergeant Walker will walk through the importance and power of social media during this natural disaster, providing examples that assisted in keeping the public calm and having confidence in the communities emergency services, which ultimately contributed to no loss of life within the community.

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2:50 pm – 3:05 pm
Networking Break
3:05 pm – 4:00 pm

KEYNOTE: Meaghan Gray

The Future of Policing and Social Media: Pivot or Pack Up?

Social media just isn’t what it used to be. For seasoned communications professionals we remember the first days of social media. They were filled with feel-good stories, fun impromptu pics of police officers, and community members singing our praises. We did everything and anything to convince our organizations to be on social media. It was THE platform for engaging with the public. Then it changed and slowly our feeds – and everywhere else – have been overwhelmed with a toxicity not previously seen on social media. So, what’s next? Do we pivot or pack up? Join Meaghan as she leads an open discussion on how and why the social media environment has changed for police/public engagement and how we should navigate the future of police communications on social media.

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september

20

TUESDAY

8:00 am – 8:55 am

Howard Ludwig, Assistant Director of Communications, Fairfax County Police

Banana, Banana

Former Chicago print reporter, Howard Ludwig, and MPO Tommy Thompson of the Fairfax County Police Department walk attendees through their process of producing an officer-involved shooting video using body camera footage and 911 calls for service. The step-by-step approach explores why certain decisions are made and gives other PIOs a roadmap to provide the public with a comprehensive look of a deadly-force incident.

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9:00 am – 9:55 am

Paul Walker, Abbotsford Police; Meaghan Gray, Toronto Police Association; Tim Cotton, Bangor Police

Crisis Management: Best Practices for Navigating Troubled Waters

Some of our seasoned presenters will take the stage to have a discussion about managing events/crisis. Lessons learned from mistakes, key successes and everything in between.

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9:55 am – 10:10 am
Networking break
10:10 am – 11:05 am

Beidi Dong, Professor, George Mason University

Analyzing Tweeting Practices of Large U.S. Police Departments Pre- and Post- the Killing of George Floyd

Finding ways to improve police legitimacy and police-community relations has for long been an important social issue in the United States. It becomes particularly urgent following the killing of George Floyd on May 25th, 2020. The study investigated how police agencies (both individually and as an aggregate) leveraged Twitter to respond to the nationwide protests directed at the police and community reactions to such responses. The study found that police agencies tweeted more frequently in the immediate aftermath of the incident and posted an increased number of civil-unrest related tweets. The public showed a greater interest in engaging with law enforcement agencies following the incident. In addition, a great variability existed across agencies in their responses on Twitter. In conclusion, we suggested a few avenues for future practices on responsible and effective use of social media by police, while pointing out the potential challenges associated with such practices.

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11:10 am – 12:00 pm

Sean Stephenson, Digital Services Manager, Calgary Policy

Time to Talk Video

Learn about ways you can use video to tell your story. A discussion about camera, audio, and editing basics, as well as a comparative look at Production VS. The Do It Yourself.

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12:00 pm – 1:00 pm
Lunch
1:00 pm – 1:55 pm

Steve Peterson, Team Lead, Montgomery County  Maryland Community Emergency Response Team

Engaging the Community in Developing Automated Social Media Capabilities - Best Practices & Lessons Learned

Best practices and lessons learned from multiple national award-winning social media initiatives by Montgomery County Maryland Fire & Rescue Service’s Community Emergency Response Team will be shared. These initiatives included the involvement of community members. The presentation will include suggestions on how similar community-public safety social media initiatives could be developed for law enforcement agencies.

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2:00 pm – 2:50 pm

Ray McCoy, Detective, Fairfax County Police and Browser K9 Officer

Electronics Sniffing Dog

Together with K9 Browser, Detective McCoy will discuss the history of the Electronics Scent Detection (ESD) Canine Program in Fairfax County, to include an overall history of ESD Canines in the country and their use in criminal investigations in Fairfax County.

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2:50 pm – 3:05 pm
Networking Break
3:05 pm – 4:00 pm

Laurie McCann, Constable, Large Canadian Police Service

The Sky is Blue, and Here Come the Trolls

One sure bet with social media is that no matter what you post, you’re likely to get negative responses, ‘cuz, as they say “Haters gonna hate”. Constable McCann will share her best advice on dealing with trolls.

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september

21

WEDNESDAY

8:00 am – 8:55 am

KEYNOTE: Christian Quinn, Founder of Fulcrum Innovation

The Rise of Violent Extremism & Law Enforcement’s Need to Adopt Advanced Technology

Violent crime, including gun violence, is surging in many communities. In addition, the threat of terrorism has grown increasingly complex, with recent attention shifting from international terrorism to homegrown violent extremism.  In April 2021, the Office of the Director of National Intelligence, on behalf of the U.S. Intelligence Community affirmed this assertion in its assessment of the threats posed to the United States. In a democratic society that values free speech, one can espouse views that may be perceived by most people to be immoral and distasteful, but still not necessarily be illegal.  This creates a challenge for law enforcement who must differentiate between protected speech and that which incites violence or activities furthering criminal actions.

 

Emergent technology, such as artificial intelligence has the potential to be particularly valuable as policing democratic societies becomes increasingly more complex. This presentation will highlight technology solutions currently in use by law enforcement, and other emergent solutions that offer potential promise. The discussion will focus on key themes prevalent throughout North America and the U.K. regarding the challenges of balancing operational advantages with community concerns for privacy and the preservation of human rights when governance is ambiguous or otherwise subject to interpretation. Opportunities and successful strategies that are working in the rapidly evolving domain of public safety technology will be examined. 

9:00 am – 9:55 am

Amanda Paris, Detective and Kristen Sanders, Victim Advocate Specialist, Fairfax County Police

GPS Tracking Devices and Their Role in Stalking Victims
According to the National Coalition Against Domestic Violence, 1 in 6 women will be stalked in her lifetime. The use of technology, like GPS-trackers, may make it easier to commit the crime but it also leads to great evidence and can build strong stalking cases. Attendees will learn about the evolution of stalking to include how stalkers have found a friend in GPS tracking devices. Primarily used to terrify and stalk domestic violence victims, GPS tracking devices are ever evolving in today’s society and the trend has grown enormously throughout the years. We will dive into the investigations of these cases and learn the dynamics of locating the devices and how to successfully bring evidentiary items to court. GPS trackers place victims in a unique state of fear, stalking their every move without them even knowing. This training will also provide guidance on how law enforcement-based Victim Services can work closely with the victims from the onset of the crimes all the way through the court process. Attendees will learn the importance of using a victim centered approach to ensure victim safety, victim’s rights, and prosecution remain a top priority. A case study of lessons learned, best practices, and development in protocols will be examined as attendees learn how these devises give a stalker full access to victims .
9:55 am - 10:10 am
Networking Break
10:10 am - 11:00 pm

Evan Nicholas, Law Enforcement Outreach Lead, Tiktok

Adventures in the World of TikTok; How TikTok Works with Law Enforcement Investigators

Want to learn more about TikTok, what the app can do and how you as an investigator can collaborate with them to foster safer communities? Join the TikTok team for an in-depth walkthrough where they will cover all the TikTok app’s features. You will learn, as investigators, how you can submit a legal process and what to expect in your returns. The presenters will also discuss the different TikTok teams and how they are seeking to proactively build stronger relationships with the law enforcement community. There will also be ample time for questions and discussion. This presentation is law enforcement sensitive. TikTok is a popular social media application that allows users to create and share short-form videos.

11:00 am - 12:00 pm
Saly Fayez, Director, Victim Services Division and Sarai Rivera, Victim Specialist
Victim Media Advocacy: How to Facilitate Sensitive and Respectful Treatment of Crime Victims in a Social World

Law Enforcement based victim service providers often struggle with their roles as advocates for victims when the public’s right to know is often at battle with the needs of crime victims. It is imperative that departmental media relations and victim services divisions work together in a coordinated response. Victim services providers are valuable sources for agency PIOs and administrators because of their direct knowledge about victims’ rights, needs and concerns as well as their personal relationships with victims whom the agency services. Attendees will hear how the Fairfax County Police Department has developed policies and procedures when it comes to crimes victims and the media to include lessons learned.

12:00 am - 1:00 pm
Lunch
1:00 am - 2:00 pm

Blake Albritton, Detective, Fairfax County Police

The Role of Social Media in the Exploitation of Children
Social media is a part of everyday life, especially for children and teenagers. Predators take advantage of social media use and adapt to its changes.  We will discuss the role that social media plays in the grooming and exploitation of minors and the investigative techniques used to target and identify these predators.
2:05 am - 3:00 pm

Chris Tucker, NDCAC

The NDCAC:  Resources for Law Enforcement in the Digital Age

The NDCAC will provide an overview of the tools and resources they can provide to domestic Law Enforcement Agencies to assist with challenges associated with electronic communications.

2:50 pm - 3:05 pm
Networking Break
3:05 pm - 4:00 pm

The names of these presenters are Confidential

The Role of Social Media in Gang Investigations
The Gang Investigations Unit of the Fairfax County Police Department will discuss how gangs use social media to promote and carry out illegal activity, communicate between members and antagonize rivals. You will learn how to find, decipher, and collect this information in order to further investigations, assist with apprehensions and prosecute cases.

iSMILECON

september

12:00 am - 1:00 pm
Lunch
21

WEDNESDAY

8:00 am – 8:55 am

Christian Quinn, Founder of Fulcrum Innovation

The Rise of Violent Extremism & Law Enforcement’s Need to Adopt Advanced Technology

Violent crime, including gun violence, is surging in many communities. In addition, the threat of terrorism has grown increasingly complex, with recent attention shifting from international terrorism to homegrown violent extremism.  In April 2021, the Office of the Director of National Intelligence, on behalf of the U.S. Intelligence Community affirmed this assertion in its assessment of the threats posed to the United States. In a democratic society that values free speech, one can espouse views that may be perceived by most people to be immoral and distasteful, but still not necessarily be illegal.  This creates a challenge for law enforcement who must differentiate between protected speech and that which incites violence or activities furthering criminal actions.

 

Emergent technology, such as artificial intelligence has the potential to be particularly valuable as policing democratic societies becomes increasingly more complex. This presentation will highlight technology solutions currently in use by law enforcement, and other emergent solutions that offer potential promise. The discussion will focus on key themes prevalent throughout North America and the U.K. regarding the challenges of balancing operational advantages with community concerns for privacy and the preservation of human rights when governance is ambiguous or otherwise subject to interpretation. Opportunities and successful strategies that are working in the rapidly evolving domain of public safety technology will be examined. 

9:00 am - 9:50 pm
9:00 am – 9:55 am

Amanda Paris, Detective and Kristen Sanders, Victim Advocate Specialist, Fairfax County Police

GPS Tracking Devices and Their Role in Stalking Victims

According to the National Coalition Against Domestic Violence, 1 in 6 women will be stalked in her lifetime. The use of technology, like GPS-trackers, may make it easier to commit the crime but it also leads to great evidence and can build strong stalking cases. Attendees will learn about the evolution of stalking to include how stalkers have found a friend in GPS tracking devices. Primarily used to terrify and stalk domestic violence victims, GPS tracking devices are ever evolving in today’s society and the trend has grown enormously throughout the years. We will dive into the investigations of these cases and learn the dynamics of locating the devices and how to successfully bring evidentiary items to court. GPS trackers place victims in a unique state of fear, stalking their every move without them even knowing. This training will also provide guidance on how law enforcement-based Victim Services can work closely with the victims from the onset of the crimes all the way through the court process. Attendees will learn the importance of using a victim centered approach to ensure victim safety, victim’s rights, and prosecution remain a top priority. A case study of lessons learned, best practices, and development in protocols will be examined as attendees learn how these devises give a stalker full access to victims .

9:55 am - 10:10 am
Networking Break
10:10 am - 11:00 pm

Evan Nicholas, Law Enforcement Outreach Lead, Tiktok

Adventures in the World of TikTok: How TikTok Works with Law Enforcement Investigators
Want to learn more about TikTok, what the app can do and how you as an investigator can collaborate with them to foster safer communities? Join the TikTok team for an in-depth walkthrough where they will cover all the TikTok app’s features. You will learn, as investigators, how you can submit a legal process and what to expect in your returns. The presenters will also discuss the different TikTok teams and how they are seeking to proactively build stronger relationships with the law enforcement community. There will also be ample time for questions and discussion. This presentation is law enforcement sensitive. TikTok is a popular social media application that allows users to create and share short-form videos.
11:00 am - 12:00 pm
Saly Fayez, Director, Victim Services Division and Sarai Rivera, Victim Specialist
Victim Media Advocacy: How to Facilitate Sensitive and Respectful Treatment of Crime Victims in a Social World

Law Enforcement based victim service providers often struggle with their roles as advocates for victims when the public’s right to know is often at battle with the needs of crime victims. It is imperative that departmental media relations and victim services divisions work together in a coordinated response. Victim services providers are valuable sources for agency PIOs and administrators because of their direct knowledge about victims’ rights, needs and concerns as well as their personal relationships with victims whom the agency services. Attendees will hear how the Fairfax County Police Department has developed policies and procedures when it comes to crimes victims and the media to include lessons learned.

1:00 pm - 2:00 pm

Blake Albritton, Detective, Fairfax County Police

The Role of Social Media in the Exploitation of Children
Social media is a part of everyday life, especially for children and teenagers. Predators take advantage of social media use and adapt to its changes.  We will discuss the role that social media plays in the grooming and exploitation of minors and the investigative techniques used to target and identify these predators.
2:05 pm - 3:00 pm

Chris Tucker, NDCAC

The NDCAC:  Resources for Law Enforcement in the Digital Age

The NDCAC will provide an overview of the tools and resources they can provide to domestic Law Enforcement Agencies to assist with challenges associated with electronic communications.

2:50 pm - 3:05 pm
Networking Break
3:05 pm - 4:00 pm

The names of these presenters are Confidential

The Role of Social Media in Gang Investigations

The Gang Investigations Unit of the Fairfax County Police Department will discuss how gangs use social media to promote and carry out illegal activity, communicate between members and antagonize rivals. You will learn how to find, decipher, and collect this information in order to further investigations, assist with apprehensions and prosecute cases.

september

22

THURSDAY

8:00 am - 4:00 pm
BRING YOUR LAPTOP FOR THIS IMMERSIVE LEARNING EXPERIENCE.
Nathan Dayler, Detective
Hands-on Investigations Training - Laptop required

As Social Media and Internet commerce become more mainstream so does Cyber Crime and Digital Currencies. 

The ability to communicate, plan and transact both financially and socially online has opened the world up, and essentially eliminated borders; and in some cases disregarded laws.

The expansion of ones online world has also created a strong concern over Internet Privacy. As such various areas have been developed that allow people to operate in a relatively private and secure manner, so as to avoid persecution from their individual countries, or just express themselves in a manner that is secure and private.

How as Law Enforcement do we investigate these areas? How do we penetrate these sites and attempt to identify individuals, while still working within our policies, procedures, and most importantly, the law?

This two-day intermediate-level course will challenge the attendees by forcing them to look for more creative and outside the box ways to extract the information required. All levels of investigations from front-line to major cases investigations will benefit from this training.

Laptops are required for this training.

Day 1 of this 2-day session will focus on OSINT and investigative techniques to maneuver the enhanced world of mobile technology and the increase of new ways to avoid detection.

  • Advanced open-source intelligence gathering
  • Investigating mobile technologies and applications
  • Evidence collection and best-practices for OSINT

Day 2 will examine the ever changing world of Cyber Crime, Digital Currency investigations and how to investigate these difficult and often relatively anonymous areas.

  • Crypto-currencies, cybercrime and hacking investigations
  • Dark-web investigative techniques
Read more

september

23

FRIDAY

8:00 am – 4:00 pm
BRING YOUR LAPTOP FOR THIS IMMERSIVE LEARNING EXPERIENCE.
Nathan Dayler, Detective
Hands-on Investigations Training continued - Laptop required

As Social Media and Internet commerce become more mainstream so does Cyber Crime and Digital Currencies. 

The ability to communicate, plan and transact both financially and socially online has opened the world up, and essentially eliminated borders; and in some cases disregarded laws.

The expansion of ones online world has also created a strong concern over Internet Privacy. As such various areas have been developed that allow people to operate in a relatively private and secure manner, so as to avoid persecution from their individual countries, or just express themselves in a manner that is secure and private.

How as Law Enforcement do we investigate these areas? How do we penetrate these sites and attempt to identify individuals, while still working within our policies, procedures, and most importantly, the law?

This two-day intermediate-level course will challenge the attendees by forcing them to look for more creative and outside the box ways to extract the information required. All levels of investigations from front-line to major cases investigations will benefit from this training.

Laptops are required for this training.

Day 1 of this 2-day session will focus on OSINT and investigative techniques to maneuver the enhanced world of mobile technology and the increase of new ways to avoid detection.

  • Advanced open-source intelligence gathering
  • Investigating mobile technologies and applications
  • Evidence collection and best-practices for OSINT

Day 2 will examine the ever changing world of Cyber Crime, Digital Currency investigations and how to investigate these difficult and often relatively anonymous areas.

  • Crypto-currencies, cybercrime and hacking investigations
  • Dark-web investigative techniques
Read more